Author Archive

BUILDING BRAND THROUGH CREDIBILITY

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“Don’t judge a book by its cover” is a perfect way to define the video you just watched. What can be more credible and more straightforward than a powerful video? Images often times… Continue reading

“M.A.C. has quietly taken over the planet”

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I still remember the first time bought my very first eye shadow from M.A.C., it was called “Twinks” and it was beautiful. Even though it was a safe choice of a neutral brown… Continue reading